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Should TV be in Your Marketing Mix?

By Karen B. Wolf Owner of Karen B. Wolf Interiors When George to the Rescue contacted me to do a segment for their TV show I was very flattered and excited but had some immediate reservations. Was the show in line with my target audience? (No) Will it bring me clients? (Probably not) How much…

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Gratitude for Your Gifts

By Gail Doby ASID CVO and Co-Founder of Gail Doby Coaching & Consulting Photo Credit: DesiLu Photography This Thanksgiving, as you gather with family and friends to acknowledge the many blessings and joys you have in your life, don’t forget to give thanks for your gifts. I am thinking especially about your talents, your aesthetic sensibility,…

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What Inspires Your Designs?

By Gail Doby, ASID CVO & Co-Founder, Gail Doby Coaching & Consulting & Design Success University As creatives, our thoughts lead to beautiful interiors that inspire our clients and the people that visit the spaces we design. But what inspires those creative ideas? From my conversations with other designers over the years, I’ve come to…

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How to Create the Illusion of A Bigger Business

Many designers work alone and feel that their clients don’t value them as much as if they were in a nice studio or office. Today’s clients are more pragmatic and understanding, but at the same time, they want great service and a great experience. One of my wonderful VIP clients told me about a telephone…

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Taking A Break Will Increase Your Creativity

If you’re like most interior designers, you feel as if you never have enough time to get your work done, and you’re constantly feel “behind” with an avalanche of competing priorities. That leads to burnout and stress, and yet we often push through those feelings and keep working. What does it do to your creativity…

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